University of Tartu main building, illuminated at night

Capabilities

Everything a growing business needs.

Six disciplines, applied together or on their own, depending on where the business actually needs help right now.

SEO

Technical, on-page, and off-page search optimization so the right customers find you before they find your competitors. This is usually where we start, since it's the foundation everything else stands on.

  • Technical audit: crawl errors, site speed, mobile usability, indexing issues
  • On-page optimization: titles, structure, internal linking, content gaps
  • Local search: Google Business Profile and local citation cleanup
  • Ongoing tracking: rankings, traffic, and search-console health

AEO

Answer Engine Optimization: structuring your content so AI answer engines and assistants (ChatGPT, Perplexity, Google's AI Overviews) recommend you by name instead of a generic competitor.

  • Clear, structured content that AI systems can parse and cite correctly
  • FAQ and schema markup so key facts are machine-readable
  • Consistency checks across the sources AI models actually pull from
  • Monitoring how, and whether, your business shows up in AI answers

Web Development

Fast, accessible, conversion-minded websites, built to represent the business you actually run rather than a generic template with your logo on it.

  • Custom design and build, not a locked page-builder theme
  • Performance work: fast load times, solid Core Web Vitals
  • Accessible by default: keyboard navigation, contrast, semantic markup
  • A CMS you can actually update yourself, if you want one

Digital Media Marketing

Paid and organic media that turns attention into qualified leads, not just impressions and clicks that never convert.

  • Paid search and social campaign setup, targeting, and creative
  • Organic social content planning tied to what actually drives inquiries
  • Landing pages built for the specific offer, not a generic homepage
  • Reporting that tracks leads and revenue, not just vanity metrics

Marketplace Analysis

A clear read on where you stand: competitors, pricing, demand, and the gaps worth closing first, before spending a dollar on execution.

  • Competitor landscape: who you're actually up against, and how they win
  • Pricing and positioning review against comparable businesses
  • Search-demand and keyword-opportunity analysis
  • A prioritized list: what to fix first, and what can wait

Design & Branding

Identity systems with the restraint and clarity to earn trust at first glance, anywhere in the world, from a tourist scanning a menu to a partner reviewing a proposal.

  • Visual identity: logo, color, typography, and how they work together
  • Brand guidelines your team can actually follow without a designer on call
  • Applied across web, social, print, and signage consistently
  • Built to hold up in translation, not just in your home market
Frosted pine forest in Estonia

Six disciplines. One team, one point of contact, one clear plan.

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Not sure which service
you need yet?

Tell us where the business stands today. We'll tell you where to start.